GOOGLE-ANALYTICS Online Practice Questions and Answers

Which tags does Google Analytics recommend to accurately track campaigns?

A. Source, Content, and Term

B. Medium, Source, and Content

C. Medium, Source, and Campaign

D. Campaign, Content, and Term

To collect how many times users downloaded a product catalog, what would you set up?

A. Event Tracking

B. Custom Report

C. Calculated Metrics

D. Custom Dimension

Which of the following criteria could NOT be used for a Dynamic Remarketing audience?

A. Users who viewed your homepage

B. Users who viewed a search result page on your website

C. Users who returned an item they purchased

D. Users who viewed product detail pages

If a filter excludes data from a view, that data can never be recovered for that view.

A. True

B. False

What is a “dimension” in Google Analytics?

A. The total amount of revenue a business has made in a given date range.

B. An attribute of a data set that can be organized for better analysis.

C. A report that offers information about your audience.

D. A comparison of data between two date ranges.

Metrics cannot be paired with dimensions of the same scope.

A. True

B. False

Which report indicates the pages of your website where users first arrived?

A. Location report

B. Pages report

C. All Pages report

D. Landing Pages report

Which of these can be imported to define a remarketing audience?

A. Custom Segment

B. Custom Report

C. Custom Dimension

D. Custom Metric

Sharing a Custom Report will share the data in that report.

A. False

B. True

If a user watches a video with event tracking three times in a single session, Analytics will count how many Unique Events?

A. 2

B. 0

C. 1

D. 3