AD0-300 Online Practice Questions and Answers

A business practitioner is testing two lists to determine which one responds best to a new email subject line. What email metric should be used to determine the bets list?

A. The list's open rate for the email

B. The list's delivery rate for the email

C. The list's unsubscribe rate for the email

D. The list's forward rate for the email

How should a campaign business practitioner find the delivery summary of the campaign?

A. Click on the report link on the campaign dashboard

B. Click on the document link on the campaign's edit tab

C. Click on the report link on the delivery dashboard

D. Click on the delivery tracking log link

An additional workflow is needed for a campaign. Which step should a campaign business practitioner take to meet this requirement?

A. Click the add new workflow icon from the targeting and workflow tabs

B. Add to the existing workflow instead of creating another workflow

C. Add additional workflows as a technical workflow and add a note to the campaign on where to find them

D. Create a new campaign because more than one workflow cannot be added

In which scenario will a business practitioner save time when using a campaign template?

A. When using unique workflow logic

B. When using same workflow logic

C. When sending the same email delivery

D. When contacting the same address

During an investigation, a business practitioner modifies workflows properties to keep the results of interim populations between two executions. What is the purpose of this step? (Choose two.)

A. To export data that is passed between two activities in the workflow

B. To configure the schema of the data that is passed between two activities in the workflow

C. To modify the data that is being passed between two activities in the workflow

D. To add filtering criteria to data that is being passed between two activities in the workflow

E. To save data created with each run of the workflow to a list

What are the three reasons why a campaign manager would reference a deliver audit? (Choose three.)

A. The manager could find out if the delivery is blocked on a particular operating system

B. The manager could see if typology rules were applied

C. The manager could find out how many recipients were excluded

D. The manager could see how long the delivery is taking to process

Why should a campaign business practitioner add a compliment to a split?

A. To analyze the order of the split selection

B. To analyze records remaining from the split

C. To analyze rejected records

D. To analyze content selected in the split

Which workflow activity should be used to export data?

A. Data download

B. List update

C. Update data

D. Data extraction

Campaign requirements state that a random selection of 20% of recipients be withheld from the targeting population to receive a different creative treatment in another campaign. How should the business practitioner configure the workflow?

A. Use the workflow properties to configure the random sample and it will be posted to the folder

B. Use a query activity to select the random selection and a list update activity to house the sample

C. Use a split activity to select the random sample and a list update activity to house the sample

D. Use a delivery activity to select the random sample and it will be posted the delivery logs

What is the benefit of using the direct mail delivery step instead of a data extraction step?

A. The delivery step allows for personalization

B. The delivery step logs data to contact history

C. The delivery step sends the file to the configured vendor.

D. The delivery step allows for a preview of the direct mail piece.